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2020 became critical to the economy, but a breakthrough for eCommerce. All the established sales canons have disappeared - they were replaced by new tactics of attracting customers. Multi-Programming Solutions figured out how newbies shouldn’t get lost among the many development strategies of a print on demand online store and stay afloat in the coming year. Rising globalization, digital innovation, and changing consumer habits have catapulted print on demand selling amid seismic shifts. An accelerated retail apocalypse has made the fashion industry even more unpredictable: sustainability, personalization, and authenticity trends have become mainstream [...]

Competition is the backbone of American industry, generating great victories and high-profile failures. The more knowledge you have about different niches, the more chances you take to exploit developmental opportunities. Like any other business, print on demand success stories allow entrepreneurs to explore a competitor's sales funnel. The extracted strategy can be tested on your audience, simulating the already known recipe for success. Here's how you can learn more about what your rivals are doing and whether it’s worth taking the same approach in your business [...]

The year of 2020 has created the preconditions for profound structural changes in eCommerce businesses: the revenues of their non-traditional segments exceeded analysts' expectations, but the costs for their development also increased significantly. Multi-Programming Solutions team has found out how the current status of the market economy affected low-cost print on demand and would like to share these details with you [...]

Even the most seasoned entrepreneurs can be intimidated by the prospect of building a WordPress website. But in the modern world, running a successful business without a website is like driving a car without an engine. You can only move on mechanical shocks from outside, implementing advertisements, and making cold calls [...]

Expanding the boundaries of the business, an entrepreneur constantly needs to master the principles of working with new channels and software. There’s always a choice: either a quick creation of an online store on Shopify, Etsy, etc., or setting up WooCommerce plugins if you’re tech-savvy. When starting your research on WooCommerce, you’d know that this is an open-source WordPress plugin for worldwide sales. The system stands out among dry statistical facts and is impressive in its scale: the number of downloads is over 82 million. It's active on more than 3 million websites, 68,000 of which are considered the best ones in the world. WooCommerce is the most popular choice among entrepreneurs ahead of Magento and Shopify [...]

If you’re a beginner and the print on demand business seems like know-how, and the technical side is fearsome, then you need help selling merch. Even with an omnichannel strategy, the experience of integration with different sites will be different. For an entrepreneur working in such a specific industry, it’s essential to conduct targeted effective trading on large platforms and use less popular ones as additional income. Since more than 200 million people visit Amazon every month, it’s easier here to start your journey in promotion, primarily by selling “evergreen” products - T-shirts [...]